Instagram has totally changed the game for bloggers and things are not what they used to be. Nowadays, a selfie is worth $100 per 10.000 K followers for companies looking to brand their products or services using the principle of social proof. Also, a selfie becomes easily an editorial picture. We are moving from B2C (business-to-consumer) to H2H (human-to-human) – and we have mapped 10 Instagram Influencers who inspire the next generation and also has changed the industry with strategic, beautiful image grids.
Jaqueline Mikuta is a Swedish girl who has settled down in Berlin after traveling around and studied in different cities in Europe. After trying out different occupations, she is now focusing on her biggest passion – photography- and the Mikuta Blog. She has always been addicted to beautiful things and has developed her very own sense for style ever since. As a collector of knits and denim, she had the urge to share her love and tips.
Hannah Pot d’Or is a lifestyle, fashion and travel influencers, blogger and fashion stylist for e-commerce. Her blog, Hannaliza.com mainly focuses on fashion and travels and she is using Instagram since 2014 which was initially a replacement for a blog. In her blog, we can get tons of outfit and travel inspirations.
@Figtny.. Seriously, it someone knows anything about her, please share. She has built a personal brand without sharing absolutely no personal details, barely showing your face on her pics and GROWN to become one of the biggest in the industry – the process is a branding phenomena that is very unusual and probably won´t happen again in 100 years. But. The way she is expressing herself in her pics are so strong and the clear message in her communication makes this gal to a absolut favorite among brands looking for influencers collabs.